risosa https://risosa.com/en/notas/feed.xml 2026-04-01T00:00:00Z A Legal Practice, a Neighborhood, and the Wrong Service https://risosa.com/en/notas/chatgpt-erro-servico-juridico-local/ 2026-04-01T00:00:00Z 2026-04-01T00:00:00Z How ChatGPT can get a legal service wrong: the neighborhood is right, the specialty is borrowed, the source is old. One Table Against a Polished Model Answer https://risosa.com/en/notas/auditoria-ia-marca-tabela-manual/ 2026-03-24T00:00:00Z 2026-03-24T00:00:00Z How a simple audit table shows AI answer errors, sources, competitors, and next actions in brand visibility work. An old directory can bring a retired service back https://risosa.com/en/notas/chatgpt-usa-informacao-antiga/ 2026-03-12T00:00:00Z 2026-03-12T00:00:00Z Why ChatGPT uses old business information: how an outdated directory can bring a retired service back. A B2B Service Reduced to Generic Automation https://risosa.com/en/notas/chatgpt-reduz-servico-b2b-a-automacao/ 2026-03-11T00:00:00Z 2026-03-11T00:00:00Z How ChatGPT can reduce a specialized B2B service to generic automation—and where to look for the break in its descriptions. An English Page Made a Brazilian Brand Sound Less Brazilian https://risosa.com/en/notas/site-em-ingles-chatgpt-brasil/ 2026-03-05T00:00:00Z 2026-03-05T00:00:00Z How an English page can thin out a Brazilian brand’s local trace in ChatGPT answers. When the model chooses a competitor: three reasons at once https://risosa.com/en/notas/por-que-chatgpt-recomenda-concorrente/ 2026-02-20T00:00:00Z 2026-02-20T00:00:00Z Why ChatGPT recommends a competitor: three reasons a clearer brand may show up next to yours. A São Paulo Clinic Got Pulled Into the Specialty Next Door https://risosa.com/en/notas/chatgpt-confunde-clinica-sao-paulo/ 2026-02-18T00:00:00Z 2026-02-18T00:00:00Z Why ChatGPT can name a São Paulo clinic and still blur its specialty, doctor profile, and neighborhood. What I Write Down After Five Runs of a Query https://risosa.com/en/notas/como-verificar-marca-chatgpt/ 2026-02-18T00:00:00Z 2026-02-18T00:00:00Z How to check whether ChatGPT sees a brand: record five query runs, sources, oddities, and next actions. When One Service Lives Under Three Names https://risosa.com/en/notas/nomes-de-servicos-no-site/ 2026-02-18T00:00:00Z 2026-02-18T00:00:00Z When one service has several names, ChatGPT may attach the brand to the wrong category. How a Conversational Query Changes the Company List https://risosa.com/en/notas/consulta-informal-no-chatgpt/ 2026-02-04T00:00:00Z 2026-02-04T00:00:00Z How informal ChatGPT prompts can change which companies appear, even when the business problem stays close. A Source in the Answer: Evidence or a Random Scrap of Paper https://risosa.com/en/notas/fontes-perplexity-para-marcas/ 2026-02-02T00:00:00Z 2026-02-02T00:00:00Z How to read Perplexity sources for brands: when a link confirms an answer, labels a category, or carries old confusion. Why ChatGPT Mentions a Brand Without Visiting Its Website https://risosa.com/en/notas/como-chatgpt-escolhe-marcas/ 2026-01-15T00:00:00Z 2026-01-15T00:00:00Z Why ChatGPT can mention a brand without visiting its website, and how older public traces reshape the way a company is described.